The new value of the mattress is the central theme of the 2027 Brazilian Mattress Yearbook. An edition that anticipates trends, analyzes opportunities and brings together the knowledge that drives the industry. Your brand deserves to be where the sector finds information, reference and the future.
The Brazilian Mattress Yearbook brings your company closer to those who produce, supply, sell and follow the direction of the sector.
Your message reaches a specialized audience directly related to your company's business.
A publication made to last, be consulted and generate opportunities well beyond its launch.
Your brand in a publication that brings together companies, leaders and relevant information for the sector.
11 editions building a comprehensive view of the Brazilian mattress industry since 2016.
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Through research, data and listening to the supply chain, we give the industry a solid foundation to plan and grow.
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For a long time, value was tied to the product, its materials and its construction. All of that still matters. But it is no longer enough.
A mattress's value begins before the purchase and continues after it. It lies in knowledge, experience, personalization, technology, sleep, services, trust and a brand's ability to show why it deserves to be chosen.
This is not an edition about how much a mattress costs. It is about how much it can be worth.
The 2027 Brazilian Mattress Yearbook will investigate where the value of the mattress will lie in the coming years.
Our news is published in Portuguese.
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